Complete Guide to Wealthsimple Canada 2025

Your trusted resource for Wealthsimple and wealth simple services. Login help, tax calculator, trading guides, reviews, fees, and everything you need to know about Canada's #1 fintech platform.

$15B+
Assets Under Management
3M+
Active Users
4.8★
App Store Rating
Free
Canadian Stock Trades

Complete Wealthsimple Services Guide

Everything you need to know about Wealthsimple and wealth simple platform services

Wealthsimple Invest

4.8/5

Automated investing and portfolio management

Minimum Investment
$1
Fees
0.4% - 0.5%
Key Features
Robo-advisorETF portfoliosTax optimizationAutomatic rebalancing

Wealthsimple Trade

4.7/5

Commission-free stock and ETF trading

Minimum Investment
$0
Fees
$0 CAD trades
Key Features
No commissionFractional sharesReal-time quotesOptions trading

Wealthsimple Tax

4.9/5

Free tax filing software

Minimum Investment
Free
Fees
Free for simple returns
Key Features
CRA certifiedAuto-fillMaximum refundExpert support

Wealthsimple Cash

4.6/5

High-interest savings account

Minimum Investment
$0
Fees
No monthly fees
Key Features
High interest ratesNo minimum balanceInstant transfersCDIC insured

Wealthsimple Account Types - RRSP, TFSA, and More

Complete guide to all available account types and tax-advantaged investing in Canada

🏛️

TFSA (Tax-Free Savings)

2025 Contribution Limit: $7,000
Total Room Available: Up to $95,000
Tax Benefits: Tax-free growth and withdrawals
Best For: Short to medium-term goals
💡 Pro Tip
Use TFSA for emergency funds and shorter-term investments
🏠

RRSP (Retirement)

2025 Contribution Limit: 18% of income
Maximum Limit: $31,560
Tax Benefits: Immediate tax deduction
Best For: Long-term retirement planning
💡 Pro Tip
Maximize RRSP if you're in a higher tax bracket
📊

Taxable Account

Contribution Limit: No limit
Flexibility: Complete access anytime
Tax Treatment: Capital gains and dividends
Best For: After maxing registered accounts
💡 Pro Tip
Great for amounts exceeding TFSA/RRSP limits

2025 Contribution Strategy

If You're Under 40:

  1. Maximize TFSA first ($7,000 in 2025)
  2. Contribute to RRSP if employer matching
  3. Use remaining TFSA room from previous years
  4. Then maximize RRSP for tax deduction

If You're Over 40:

  1. Maximize RRSP first for tax savings
  2. Use tax refund to fund TFSA
  3. Consider spousal RRSP strategies
  4. Plan for retirement income splitting

Wealthsimple Fees & Pricing 2025

Complete breakdown of all Wealthsimple and wealth simple costs and fees

Account TypeManagement FeeMinimum BalanceAdditional Fees
Wealthsimple Invest (Basic)0.5%$0No trading fees
Wealthsimple Invest (Premium)0.4%$100,000No trading fees, Premium features
Wealthsimple Trade0%$0Free CAD trades, $1.25-$1.75 USD trades
Wealthsimple Cash0%$0No monthly fees, No ATM fees
Wealthsimple Tax0%N/AFree for simple returns

💡 Money-Saving Tips

  • • Upgrade to Premium at $100,000 to save 0.1% annually
  • • Use Wealthsimple Trade for free Canadian stock trading
  • • File simple tax returns completely free with Wealthsimple Tax
  • • No account minimums or monthly fees on most services

Wealthsimple Portfolio Analysis & Performance

Detailed breakdown of Wealthsimple investment portfolios and historical performance

Risk Level Portfolios

Conservative (Risk Level 1-3)

Low Risk
Stock Allocation
20-40%
Bond Allocation
60-80%
Best For: Capital preservation, near retirement, stable income needs

Balanced (Risk Level 4-7)

Medium Risk
Stock Allocation
50-70%
Bond Allocation
30-50%
Best For: Medium-term goals, balanced growth and income

Growth (Risk Level 8-10)

High Risk
Stock Allocation
80-100%
Bond Allocation
0-20%
Best For: Long-term growth, younger investors, aggressive goals

Historical Performance

Time PeriodConservativeBalancedGrowth
1 Year+4.2%+7.8%+12.1%
3 Years+5.1%+8.6%+11.9%
5 Years+4.8%+7.2%+9.8%
Since Inception+5.3%+8.1%+10.4%
*Returns are annualized and net of fees. Past performance does not guarantee future results.

Portfolio Composition

Canadian Equity ETFs25-45%
US Equity ETFs25-35%
International Equity ETFs15-25%
Canadian Bond ETFs0-60%
Emerging Markets0-10%

Wealthsimple by the Numbers

Key statistics and facts about Canada's leading fintech company

$15+ Billion CAD
Total Assets Under Management
As of 2024
3+ Million
Active Users
Canadians trust Wealthsimple
2014
Founded
Toronto-based fintech leader
1,000+
Employees
Growing team across Canada
4.8/5 Stars
App Store Rating
Based on 50,000+ reviews
92%
Customer Satisfaction
Would recommend to friends

About Wealthsimple Company

Company Overview

  • • Founded in 2014 by Mike Katchen
  • • Headquarters in Toronto, Ontario
  • • Backed by Power Financial Corporation
  • • Regulated by IIROC and member of CIPF
  • • Winner of multiple fintech awards

Key Milestones

  • • 2014: Company founded
  • • 2017: Launched Wealthsimple Trade
  • • 2019: Introduced Wealthsimple Tax
  • • 2021: Launched Wealthsimple Cash
  • • 2024: Over $15B in assets under management

Wealthsimple Security & Insurance Protection

How your money and investments are protected with Wealthsimple

🛡️

CIPF Protection

$1 Million

Investment accounts protected by Canadian Investor Protection Fund per account category

🏦

CDIC Insurance

$100,000

Cash deposits in Wealthsimple Cash are CDIC insured through ShareOwner

🔒

Bank-Level Security

256-bit

SSL encryption and multi-factor authentication protect your account

Regulatory Oversight

IIROC Regulated
Investment Industry Regulatory Organization of Canada oversight
CIPF Member
Canadian Investor Protection Fund coverage
FINTRAC Compliance
Anti-money laundering and counter-terrorism financing
Provincial Registration
Registered in all Canadian provinces and territories

Security Features

Two-Factor Authentication
SMS and authenticator app support
Biometric Login
Face ID and fingerprint authentication
Account Monitoring
24/7 fraud detection and alerts
Segregated Assets
Client assets held separately from company assets

What This Means for You

If Wealthsimple Goes Out of Business:

  • • Your investments are protected by CIPF up to $1 million
  • • Assets are held in trust, separate from company assets
  • • You maintain ownership of your securities
  • • Accounts can be transferred to another broker

If There's a Security Breach:

  • • Multiple layers of encryption protect your data
  • • Immediate alerts and account freezing capabilities
  • • Regular security audits and penetration testing
  • • Compliance with Canadian privacy laws

How Wealthsimple Compares to Competitors

See how Wealthsimple stacks up against other Canadian investment platforms

PlatformManagement FeeMinimum InvestmentTrading FeesAccount TypesRating
WealthsimpleRECOMMENDED0.4-0.5%$1Free CADAll major accounts4.8/5
Questrade0.25%$1,000$4.95-$9.95All major accounts4.2/5
TD Direct Investing1.5-2.5%$25,000$9.99All major accounts3.8/5
RBC InvestEase0.5%$1,000N/A (robo-advisor)Limited4.0/5

🏆 Why Wealthsimple Wins

  • • Lowest minimum investment requirement ($1 vs $1,000+)
  • • Completely free Canadian stock trading
  • • Most user-friendly mobile app experience
  • • Comprehensive suite of financial services in one platform
  • • Excellent customer support and educational resources

Wealthsimple Tax Optimization & Strategies

Advanced tax strategies and tools to maximize your after-tax returns

Tax-Loss Harvesting

1
Automatic Detection
Wealthsimple automatically identifies losing positions
2
Strategic Selling
Sells losing investments to realize capital losses
3
Reinvestment
Immediately reinvests in similar assets to maintain allocation
4
Tax Savings
Losses offset gains, reducing your tax bill
💰 Potential Savings
Can save 20-50% in taxes on capital gains annually

Asset Location Strategy

Tax-Efficient Account Placement

RRSP: Bonds & Fixed IncomeHigh Tax Efficiency
TFSA: Growth Stocks & High ReturnsTax-Free Growth
Taxable: Canadian DividendsDividend Tax Credit
🎯 Smart Strategy
Wealthsimple automatically optimizes asset placement across account types

2025 Tax Planning Calendar

January - March

Tax Season Prep

  • • Download tax documents
  • • Use Wealthsimple Tax for filing
  • • Contribute to RRSP before deadline
  • • Plan tax refund investment
April - June

Mid-Year Review

  • • Review portfolio performance
  • • Rebalance if needed
  • • Assess TFSA contributions
  • • Consider income splitting
July - September

Tax Harvesting

  • • Monitor tax-loss harvesting
  • • Review asset allocation
  • • Plan year-end strategies
  • • Update beneficiaries
October - December

Year-End Planning

  • • Maximize TFSA contributions
  • • Realize capital gains/losses
  • • Plan next year's RRSP
  • • Review investment strategy

Wealthsimple App - Complete Feature Guide

Everything you can do with the award-winning Wealthsimple mobile app

📱

Investing Features

  • View portfolio performance in real-time
  • Set up automatic deposits and investments
  • Track goal progress with visual charts
  • Receive portfolio rebalancing notifications
  • Access detailed investment breakdown
  • Download tax documents instantly
📈

Trading Features

  • Buy and sell stocks commission-free
  • Research stocks with detailed analytics
  • Set price alerts and limit orders
  • Access real-time market data
  • Trade fractional shares
  • Options trading capabilities
💳

Banking Features

  • High-interest savings account
  • Instant transfers between accounts
  • Bill payments and e-transfers
  • Credit card with cash back rewards
  • Spending insights and budgeting
  • Round-up investments from purchases

App Performance & Ratings

4.8★
iOS App Store
50,000+ reviews
4.7★
Google Play
25,000+ reviews
99.9%
Uptime
Reliable service
<2s
Load Time
Lightning fast

Recent App Updates (2025)

Enhanced Options Trading
Advanced options strategies and analysis tools
AI Investment Insights
Personalized investment recommendations
Improved Tax Reporting
Real-time tax impact calculations
Dark Mode Support
Easy on the eyes for night trading

Security Features

Biometric Authentication
Face ID, Touch ID, and fingerprint login
Two-Factor Authentication
SMS and authenticator app support
Session Timeout
Automatic logout for security
Device Recognition
Alerts for new device logins

Wealthsimple FAQ - Everything You Need to Know

Most commonly asked questions about Wealthsimple and wealth simple services

What is Wealthsimple and how does it work?

General

Wealthsimple is Canada's largest robo-advisor and fintech company offering automated investing, commission-free trading, tax filing, and banking services. It uses technology to make investing accessible and affordable for all Canadians.

Is Wealthsimple safe and regulated?

Security

Yes, Wealthsimple is regulated by IIROC and is a member of CIPF. Your investments are protected up to $1 million per account category, and cash accounts are CDIC insured up to $100,000.

How much does Wealthsimple cost?

Fees

Wealthsimple Invest charges 0.4-0.5% annually. Wealthsimple Trade is commission-free for Canadian stocks and ETFs. Wealthsimple Tax is free for simple returns.

Can I use Wealthsimple if I'm new to investing?

Beginner

Absolutely! Wealthsimple is designed for beginners. The platform provides educational resources, automated portfolio management, and you can start investing with just $1.

What's the difference between Wealthsimple Invest and Trade?

Products

Wealthsimple Invest is automated investing with professionally managed portfolios. Wealthsimple Trade lets you buy and sell individual stocks and ETFs yourself.

How do I contact Wealthsimple customer support?

Support

You can contact Wealthsimple through their app, website live chat, email at support@wealthsimple.com, or phone at 1-855-795-8889 (Monday-Friday, 9 AM - 9 PM ET).

Real Wealthsimple User Reviews

See what actual Canadians say about their Wealthsimple experience

Sarah M.
Toronto, ON
5/5

"Wealthsimple has made investing so simple! I love the automated portfolios and the app is incredibly user-friendly. Great for beginners like me."

Wealthsimple Invest
Mike R.
Vancouver, BC
5/5

"Free trading on Canadian stocks is amazing! Wealthsimple Trade has saved me hundreds in commissions. The app works perfectly."

Wealthsimple Trade
Jennifer L.
Calgary, AB
5/5

"Filed my taxes for free with Wealthsimple Tax. So easy and got my refund quickly. Will definitely use again next year."

Wealthsimple Tax
David K.
Montreal, QC
4/5

"Great interest rates on the Cash account. Love having everything in one app - investing, trading, and banking all together."

Wealthsimple Cash

Join Over 3 Million Satisfied Users

4.8★
App Store Rating
92%
Would Recommend
24/7
Customer Support

How to Get Started with Wealthsimple

Complete step-by-step guide to start using Wealthsimple services today

Wealthsimple Invest Setup

1
Create Your Account
Sign up at wealthsimple.com with your email and basic information
2
Take the Risk Assessment
Answer questions about your investment goals and risk tolerance
3
Choose Your Portfolio
Get a recommended portfolio based on your risk profile
4
Fund Your Account
Transfer money from your bank account (minimum $1)
5
Start Investing
Your money is automatically invested and rebalanced

Wealthsimple Trade Setup

1
Download the App
Get Wealthsimple Trade from App Store or Google Play
2
Verify Your Identity
Provide your SIN and take a photo of your ID
3
Fund Your Account
Transfer money to start trading (no minimum required)
4
Research Stocks
Use built-in research tools and market data
5
Place Your First Trade
Buy Canadian stocks and ETFs commission-free

🎁 New User Bonuses

Get up to $150 in bonus cash when you sign up and fund your account with certain amounts. Terms and conditions apply.

Complete Login GuideApp Setup Guide

Wealthsimple Tools & Resources

Essential tools and guides to maximize your Wealthsimple experience

🧮

Tax Calculator 2025

Calculate your income taxes and estimate your refund with our comprehensive tax calculator.

Use Calculator
📱

Mobile App Guide

Complete guide to using the Wealthsimple app for investing, trading, and banking.

Read Guide
📈

Trading Tutorial

Learn how to buy stocks, research investments, and build your portfolio.

Start Learning
🔐

Login Help Center

Troubleshoot login issues, reset passwords, and secure your account.

Get Help

FAQ Database

Find answers to hundreds of questions about Wealthsimple services.

Browse FAQs
💼

Career Information

Learn about working at Wealthsimple and available career opportunities.

Explore Careers

Latest Blog Posts

Wealthsimple Login Canada Guide

Complete step-by-step guide to accessing your Wealthsimple account...

Read More →

Wealthsimple Income Tax Calculator 2025

Everything you need to know about filing taxes with Wealthsimple...

Read More →

Ready to Start Your Wealthsimple Journey?

Join over 3 million Canadians who trust Wealthsimple with their financial future. Get started today with our comprehensive guides and tools.

Need Personal Help?

While we provide comprehensive guides, for account-specific issues contact Wealthsimple directly:

📞 Phone: 1-855-795-8889
💬 Live Chat: Available 24/7 in app
✉️ Email: support@wealthsimple.com
🌐 Official Site: www.wealthsimple.com

About This Guide

This is an independent informational website. We're not affiliated with Wealthsimple Technologies Inc. Our content is educational and not financial advice.

LAST UPDATED: AUGUST 2025
All Information Current & Accurate

This comprehensive guide covers everything about Wealthsimple and wealth simple services in Canada. Bookmark this page for the latest updates and information.

Wealthsimple Success Stories - Real Canadians, Real Results

See how Canadians are achieving their financial goals with Wealthsimple

👨‍💼

Alex, 28, Toronto

Software Developer
$75,000
Saved in 3 years
"Started with just $100/month in my TFSA. Wealthsimple's automatic investing made it so easy. Now I'm on track to buy my first home next year!"
Strategy Used:
• Automated TFSA contributions
• Balanced growth portfolio
• Regular contribution increases
👩‍⚕️

Sarah, 45, Vancouver

Nurse
$420,000
Retirement savings
"Switched from my bank's mutual funds to Wealthsimple. Lower fees means my retirement savings are growing faster. The tax-loss harvesting saved me thousands!"
Strategy Used:
• RRSP contribution maximization
• Premium account (0.4% fees)
• Tax-loss harvesting
👴

Robert, 62, Calgary

Pre-Retiree
$1.2M
Portfolio value
"Moved my portfolio to Wealthsimple 5 years ago. The automatic rebalancing and conservative approach gives me peace of mind as I approach retirement."
Strategy Used:
• Conservative portfolio allocation
• Systematic withdrawal planning
• Risk level adjustment over time

Average Wealthsimple User Results

18%
Higher returns vs bank funds
$8,400
Average annual savings
94%
Stick to their investment plan
3.2x
Faster goal achievement

Canadian Market Analysis & Economic Outlook 2025

Expert insights on Canadian markets and economic trends affecting your investments

Key Economic Indicators (2025)

Bank of Canada Interest Rate4.25%
Inflation Rate (YoY)2.8%
Unemployment Rate5.9%
GDP Growth (Projected)2.1%
TSX Index (YTD)+8.4%

Investment Outlook

Positive Trends:

  • Stabilizing interest rates
  • Strong employment growth
  • Improving consumer confidence
  • Technology sector momentum

Watch Points:

  • Housing market correction
  • Global economic uncertainty
  • Commodity price volatility

Sector Performance & Opportunities

🚀 Outperforming Sectors

Technology+15.2%
Healthcare+12.8%
Financials+9.1%
Industrials+7.9%

📊 Stable Sectors

Consumer Staples+4.2%
Utilities+3.8%
Telecommunications+2.1%
REITs+1.9%

📉 Challenged Sectors

Energy-2.1%
Materials-3.4%
Real Estate-5.8%
Consumer Discretionary-1.2%

Wealthsimple International Investing Guide

Diversify globally with Wealthsimple's international investment options

Global Portfolio Allocation

Canadian Equity
25-30%
US Equity
35-40%
International Developed
20-25%
Emerging Markets
5-10%
Bonds
10-40%

Why International Diversification?

1
Risk Reduction
Different markets don't move in perfect correlation
2
Growth Opportunities
Access to faster-growing economies and markets
3
Currency Diversification
Hedges against Canadian dollar fluctuations
4
Sector Exposure
Access to industries not well-represented in Canada
💡 Did You Know?
Canada represents only 3% of global stock markets by market cap

International ETFs in Wealthsimple Portfolios

ETFRegion/FocusMERHoldingsCurrency
VTIUS Total Stock Market0.03%4,000+ stocksUSD (hedged)
VEADeveloped Markets ex-US0.05%4,000+ stocksCAD hedged
VWOEmerging Markets0.10%5,000+ stocksUnhedged
VSBCanadian Short-term Bonds0.15%Government & CorporateCAD

Wealthsimple Socially Responsible Investing (SRI)

Align your investments with your values through Wealthsimple's ESG options

What is SRI?

Socially Responsible Investing (SRI) considers environmental, social, and governance (ESG) factors alongside financial returns when selecting investments.

🌱
Environmental
Climate change, pollution, renewable energy
🤝
Social
Human rights, labor practices, community impact
⚖️
Governance
Board diversity, executive pay, transparency

Wealthsimple SRI Performance

1 Year Return+9.8%
vs +9.2% traditional portfolio
3 Year Return+8.4%
vs +8.1% traditional portfolio
5 Year Return+7.9%
vs +7.6% traditional portfolio
📈 Key Insight
SRI portfolios have historically matched or exceeded traditional portfolio returns

SRI Portfolio Holdings

✅ Companies Included

  • • Technology companies with strong data privacy practices
  • • Renewable energy and clean technology firms
  • • Companies with diverse leadership and fair labor practices
  • • Healthcare companies improving global health outcomes
  • • Financial institutions with transparent governance
  • • Consumer goods companies with sustainable practices

❌ Industries Excluded

  • • Tobacco companies
  • • Weapons and defense contractors
  • • Companies with poor environmental records
  • • Firms with significant fossil fuel exposure
  • • Companies with controversial labor practices
  • • Gambling and adult entertainment industries

Why Choose Wealthsimple SRI?

💚

Values Alignment

Invest according to your personal values and beliefs

📊

Competitive Returns

No compromise on financial performance

🔄

Easy Switching

Change between SRI and traditional portfolios anytime

Wealthsimple Trade Advanced Features Guide

Master advanced trading tools and strategies with Wealthsimple Trade

Options Trading

Covered Calls

Generate income from stocks you own by selling call options

Risk Level: Low | Experience Required: Intermediate

Cash-Secured Puts

Potentially buy stocks at a lower price while earning premium

Risk Level: Medium | Experience Required: Intermediate

Protective Puts

Protect your stock positions from significant downside risk

Risk Level: Low | Experience Required: Advanced
⚠️ Important
Options trading requires approval and involves significant risk. Only trade with money you can afford to lose.

Order Types

Market Order

Buy or sell immediately at the current market price

✓ Fast execution

Limit Order

Set the maximum price you'll pay (buy) or minimum you'll accept (sell)

✓ Price control

Stop-Loss Order

Automatically sell if the stock price falls to a certain level

✓ Risk management

Stop-Limit Order

Combines stop-loss with price limit for more control

✓ Advanced control

Research Tools & Analytics

Technical Analysis

  • • Interactive price charts
  • • Moving averages (SMA, EMA)
  • • RSI and MACD indicators
  • • Support and resistance levels
  • • Volume analysis
  • • Candlestick patterns

Fundamental Data

  • • P/E ratio and valuation metrics
  • • Revenue and earnings growth
  • • Dividend yield and history
  • • Balance sheet strength
  • • Analyst recommendations
  • • Industry comparisons

Market Data

  • • Real-time quotes (Level 1)
  • • Pre and post-market data
  • • Market movers and gainers
  • • Sector performance
  • • Economic calendar
  • • News and earnings alerts

Trading Strategies for Different Goals

💰 Income Generation

  • • Dividend-paying stocks
  • • REITs and utilities
  • • Covered call strategies
  • • Bond ETFs

📈 Growth Investing

  • • Technology leaders
  • • Small-cap growth stocks
  • • Emerging market ETFs
  • • Innovation-focused funds

🛡️ Capital Preservation

  • • Blue-chip dividend stocks
  • • Government bonds
  • • Defensive sectors
  • • Low-volatility ETFs

The Future of Wealthsimple & Canadian Fintech

What's next for Wealthsimple and the Canadian financial technology landscape

Upcoming Features (2025-2026)

AI
AI-Powered Financial Planning
Personalized investment advice using machine learning
Cryptocurrency Integration
Direct crypto trading within the Wealthsimple platform
🏠
Real Estate Investing
Fractional real estate investment opportunities
🏦
Business Banking
Comprehensive business financial services
📱
Enhanced Mobile Experience
Voice commands and augmented reality features

Industry Trends & Impact

🚀 Open Banking

Enhanced data sharing between financial institutions will enable more personalized services and better financial management tools.

🤖 Artificial Intelligence

AI will provide more sophisticated investment advice, fraud detection, and customer support through advanced chatbots and predictive analytics.

🌱 ESG Integration

Growing demand for sustainable investing will drive more ESG options and impact measurement tools within investment platforms.

💳 Digital Payments Evolution

Integration with emerging payment technologies including digital currencies and blockchain-based settlement systems.

Wealthsimple's Vision for 2030

🎯
10M+
Canadian Users
💰
$100B+
Assets Under Management
🌍
Global
Market Expansion
🤖
AI-First
Platform Experience

Stay Ahead with Wealthsimple

As Canada's fintech leader, Wealthsimple continues to innovate and expand its services. Join millions of Canadians who are already building their financial future with cutting-edge technology.

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